Important Info

Offer begins Nov. 13, 2020 and expires on Mar. 31, 2021 at participating BMW Motorrad USA dealers. The Conquest Program is available for eligible customers that currently own or are financing a 2010 or newer motorcycle from Harley-Davidson, Victory, Indian or a 2010 cruiser motorcycle with 1,000cc or higher displacement from Honda, Kawasaki, Suzuki and Yamaha / Star. Customer must provide proof of competitive cruiser motorcycle ownership to the dealer. Customer eligibility requirements must be met for the Conquest Cash offer. Offer is not transferable. Motorcycle purchases outside of the program dates will not be eligible for this offer. Conquest cash of $1,000 available on a new 2021 BMW R 18 Motorcycle and is applied against MSRP. Can be combined with other BMW Motorrad USA offers that are available at the time of purchase. Offer cannot be applied toward tax, title, registration, destination, handling, or other dealership fees. Options may be limited due to product availability at time of sale. 2020 BMW of North America, LLC. The BMW name, model names and logo are registered trademarks.

2021 BMW R 18

$1,000 Conquest Cash for a new R 18 First Edition

Offer Ends: 3/31/2021

See offer details.



The new R 18 invokes the history and the iconic hallmarks of the BMW brand. The result: a true BMW cruiser that is full of character, surrounding the largest displacement boxer engine we have ever built and timeless design features, such as the white double striping on the R 18 First Edition.

A cruiser at first glance.

The flyline is elongated and low. The double-cradle steel frame covers the powerful, sculpted engine that underlines the impressive presence of the bike. Riders also have a number of custom equipment options: the R 18 is scaled back to its core to allow for full customization.

Frequently purchased together

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