Click or Press enter to Enter to Enable skip content option

Important Info

Loyalty offer of $1,000 limited to customers who have owned a BMW Group model within the last 12 months and purchase a new and unregistered 2021 R 18 or R 18 Classic BMW Motorcycle at participating BMW Motorrad dealers. Must take delivery by 9/30/2021.

In order to qualify for the BMW Motorrad Loyalty Credit, current or former BMW car/SAV, MINI, or Rolls Royce owners within the past 12 months must show proof of ownership or BMW Financial Services NA, LLC account number. The credit is applied against MSRP. Can be combined with certain other BMW Motorrad offers that are available at the time of purchase. Credit cannot be applied toward tax, title, registration, destination, handling, or other dealership fees. Options may be limited due to product availability at time of sale.

© 2021 BMW of North America, LLC. The BMW name, model names and logo are registered trademarks.

2021 BMW R 18

BMW and MINI owners receive a $1,000 Loyalty Credit for a new 2021 R 18 and R 18 Classic

Offer Ends: 9/30/2021

See offer details.

Select a Dealer

THE NEW BMW R 18.

SOUL IS ALL THAT MATTERS.

The new R 18 invokes the history and the iconic hallmarks of the BMW brand. The result: a true BMW cruiser that is full of character, surrounding the largest displacement boxer engine we have ever built and timeless design features, such as the white double striping on the R 18 First Edition.

A cruiser at first glance.

The flyline is elongated and low. The double-cradle steel frame covers the powerful, sculpted engine that underlines the impressive presence of the bike. Riders also have a number of custom equipment options: the R 18 is scaled back to its core to allow for full customization.

Click to call sales

While great effort is made to ensure the accuracy of the information on this site, errors can occur. Please verify all pricing information with a customer service representative. This is easily done by calling us or visiting us at the dealership.